Meta is Testing ‘Unskippable’ Ads on Instagram
For a select group of Instagram users, Meta has unveiled ads they cannot scroll past. The new feature being tested is called an “ad break;” and each one has a small timer, counting down to zero.
For a select group of Instagram users, Meta has unveiled ads they cannot scroll past. The new feature being tested is called an “ad break;” and each one has a small timer, counting down to zero.